SYTNER
OVERVIEW

Representing the world's most prestigious brands, Sytner is an automotive retail company and specialists in luxury and performance cars.

They required help crafting their digital portfolio and online sales processes. Among components and improved user journeys, a design system was created to ensure consistency across their digital platforms.

The result - an updated website and brand that fully reflects the fine craftsmanship of the brands they represent and their discerning customers.

Brand
Brand Identity
Brand Guidelines

Digital
Website
UX
‍Design System

COLOURS & TYPOGRAPHY

An expanded colour palette and typographic scale formed part of Sytner's new Design System.